Get 100s of Reviews Fast for Viral Amazon Product Launch
If two listings are exactly the same, except one has a ton of reviews… and the other has none…
Which one would you buy?
Exactly. It doesn’t matter how amazing your product is—if it doesn’t have any reviews, most shoppers won’t touch it. No one wants to be the guinea pig. That’s why reviews are your #1 asset during a product launch. So how do you skyrocket reviews from Day 1? Let’s break it down.
In this guide, I’m going to walk you through:
- 🚀 Short-term strategies to boost reviews fast for your launch
- 🔁 Long-term systems that consistently drive reviews
- 🛡️ Amazon-compliant methods so you stay safe
- 🎯 A review strategy I’ve used for years that works incredibly well
⚠️ First—Play by Amazon’s Rules
Amazon is serious about reviews. If you try to game the system, best-case: your reviews get blocked. Worst-case: your account gets banned.
Here’s what Amazon doesn’t allow:
🚫 Not Allowed | ❌ |
---|---|
Paying for reviews | ✅ |
Offering a gift in exchange for a review | ✅ |
Asking for only positive reviews | ✅ |
Asking only happy customers to leave reviews | ✅ |
Friends and family reviews | ✅ |
Reviewing your own or competitor’s product | ✅ |
🔥 Short-Term: How to Get Reviews Fast at Launch
These strategies work great when you’re just launching a product and need fast momentum.
1. Amazon Vine Program
Vine is Amazon’s internal review program. You give away units for free, and trusted Vine reviewers leave detailed, honest feedback.
Vine Requirements:
Requirement | ✅ Needed |
---|---|
Professional Seller Plan | ✅ |
Brand Registered | ✅ |
FBA Offer in New Condition | ✅ |
<30 Reviews on the Listing | ✅ |
Inventory, Images, and Description | ✅ |
Pros:
- Amazon-supported
- Fast turnaround: 25% of reviews happen in 5 days, 99% within 35 days
Cons:
- Honest reviews (make sure your product is ready)
- $200 cost (but…)
🤑 Pro Tip: New Seller Incentive gives you a $200 Vine credit — that’s 30 reviews FREE.
Claim your $200 credit here: 👉 Vine Details & Credit Link
2. Review Services
There are communities that match real buyers with your product who may leave reviews after testing. Some top examples:
Platform | Notes |
---|---|
RebateKey | Offers discounts to shoppers |
FBAreviews | Non-discounted product testers |
🟨 These services claim Amazon compliance because customers aren’t required to leave a review. But use them wisely.
3. Friends & Family (If You’re Risk Tolerant)
Yes, it’s against Amazon’s policy—but if you’re going to use this method, here’s how to minimize your risk:
- ✅ They must purchase your product
- 🕓 Wait days after delivery before posting
- 💵 Their Amazon account must have $50+ purchase history
- 🚫 Never shared WiFi, last name, address, or Facebook connection
- 📷 You write the review, include photos/videos for them to post
📉 Avoid Red Flags
Don’t get 10 reviews on your first 10 sales. Keep it natural.
Remember: 1% is the average sales-to-review ratio.
4. ⚠️ Facebook Review Groups
Amazon-related Facebook groups might seem tempting—but they’re dangerous.
- Amazon actively infiltrates these groups
- Sellers get banned all the time
🚫 I do not recommend this method. You’ve been warned.
📈 Long-Term: How to Keep Reviews Rolling In
Now for the real magic—long-term, sustainable review strategies.
5. Advanced Insert Card Strategy
(Hint: This one is a game changer)
If you’re using thank-you insert cards like this… ones that say “Thank you for your purchase, please leave a review…”

…and wondering why no one’s leaving reviews, here’s why:
They offer nothing to the customer.
Here’s What I Do Instead:

I offer massive value to my customers with a clear message and call-to-action.
- ✅ No “Thank You” message
- ✅ No mention of a review
- ✅ A clear value-driven CTA
- 🔁 Print both sides:
“Scan here to get a FREE $5 Amazon Gift Card”
Who wouldn’t scan that?
🧠 Enter: The Smart Lead Funnel
When they scan the QR code, they enter a custom lead funnel that does the heavy lifting:
Step-by-Step Funnel Flow:
Step | What Happens |
---|---|
1 | They choose what product they bought and enter order ID |
2 | They rate the product: Very Satisfied, Somewhat Satisfied, etc. |
3 | They provide their contact info to receive the gift |
4 | If they’re happy → they’re prompted to post a review |
🎯 With one click, the review is copied and they’re redirected to your Amazon listing.
But here’s what makes this a Smart Funnel:
- 👎 Not 100% satisfied? The funnel hides the review prompt.
- ✅ You still collect feedback—but it stays private.
This stops negative experiences from being posted to Amazon.
6. ReviewScanGo: Automate This Entire Strategy
Because so many sellers asked me how to build this, I built it for you.
ReviewScanGo.com lets you:
- 🔧 Create Smart Funnels in 5 easy steps
- 🎁 Offer gift cards, discounts, warranties, downloads
- 📬 Collect emails & contact info
- 🚀 Boost review rates to over 40%
- ✅ Stay 100% Amazon Compliant
- 📊 Track and process claims
- 🧾 Export your customer data
You don’t need a website. You don’t need to code. You don’t need to hire anyone.
Start for FREE.
👉 Try ReviewScanGo now
7. Amazon’s Built-in Review Request Button
Inside Seller Central → Order History → Click “Request a Review”.
But you can only send one reminder. And it gets tedious fast.
Automate It with Sellerize
Sellerize’s Review Request tool is powerful:
- 📦 Only send requests to customers with 4–5 star feedback
- 🙅 Skip refunders
- 🛠️ Customize settings per ASIN
- 🔁 Automate review follow-ups
💡 Bonus: Use their keyword tools to optimize PPC based on sales volume, not just search volume.
🤑 Try Sellerize with my discount code
8. Get Featured on Online Review Websites
Want to get long-term Google traffic and build product authority?
Look at this example:
- A ceramic soap dish ranks on Amazon Page 1
- It’s also the #1 rated product on a top review site
These websites drive affiliate traffic to Amazon—and buyers trust them.
Here’s what to do:
- Google “[your product] reviews”
- Find top-ranking review blogs
- Contact them and ask to be featured
💥 They get affiliate commissions. You get reviews and traffic. Everyone wins.
Final Thoughts
If you’re launching a new product, reviews are everything.
Without them, you’re invisible. But with the right strategy, you can:
- Get 30+ reviews fast using Vine
- Boost conversions using insert cards
- Automate review collection with ReviewScanGo
- Scale with Sellerize
- Leverage blog reviews for long-term SEO traffic
🔗 Ready to start building your review engine?